synthesis labs - product design, product development, branding
Industrial Design for Miss Professional Nail
 
product design showcase

When Miss Professional Nail, a progressive company in the business of beauty and nails, decided to revamp and invigorate their nail polish line, they committed to overhaul everything from their nail polish bottles and marketing collateral to the feel and style of their whole line. This comprehensive transformation required that every aspect of the line undergo radical change, so Miss Professional Nail decided to enlist the help of Synthesis Labs to design a nail polish rack that is not only unlike any nail polish rack in the industry, but a nail polish rack that really defines the edgy and beautiful soul of their new nail polish line.

Synthesis Labs came through and delivered a design that highlighted the new nail polish line by providing highly visible areas for displaying a featured nail polish color as well as brochure holder area to entice customers to learn more about Miss Professional Nails and their new Sation line. A truly beautiful and highly functional work of art was brought to the floor of salons nationwide, leaving the other nail polish display racks looking like mundane shelves.

Synthesis Labs is proud to have worked with Miss Professional Nail, a company with a clear vision for the future that realizes that through design they have created an avenue to connect to consumers that appreciate true style embodied in the bold and beautiful new colors of the Sation line, sitting on an equally bold and beautiful new nail polish display rack.




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